Valor Contracting
(Case study)
Elevating the Valor Financial Brand, Tech and Systems
For Valor Contracting Services, we built a complete growth infrastructure from the ground up. This included designing and launching a high-converting website, developing branded social media assets and strategy, implementing a full marketing system with outbound campaigns, and creating a structured platform for sales representatives to operate efficiently. We also developed a dedicated LMS system to support onboarding, training, and long-term scalability, giving the organization a unified foundation for recruitment, marketing, and revenue growth.
Industry
Commercial Roofing
Timeline
6 Years and going
Client
Valor Contracting
Services
Website Redesign
Content creation
Social strategy
Valor Contracting Services
View Our Website Project!
(Technology & Consulting)
The scope included a custom tech, outbound marketing campaigns and the ongoing consulting to support lead flow, sales growth, and long-term scalability.
Outbound Marketing
- Developed and launched targeted email and SMS outreach campaigns
- Built automated follow-up sequences to nurture and convert leads
- Implemented lead tracking and performance reporting within the CRM
LMS System
- Designed and structured a sales rep training platform
- Built onboarding modules and process documentation
- Integrated access, permissions, and tracking for user progress
Digital Marketing & Social Strategy
- Provided dedicated webmaster support for updates, optimization, and site management
- Delivered ongoing marketing coordination to manage campaigns, assets, and execution
- Conducted strategic consulting to align marketing efforts with revenue and growth goals
(Testimonial)
Blue Rocket Roofing has been a strong partner for us at VCS. They brought structure and clarity to the marketing side of our business, and everything feels more organized and intentional now. From the website to the systems behind the scenes, they helped us operate at a higher level and position ourselves more professionally in the market.

Matt O'Connor
Owner & Founder, Valor Contracting









